Tag: Amazon Prime

How Netflix could fix it’s India Strategy

How Netflix could fix its India Strategy

In the previous article, we discussed whether Netflix is a success in India or not. While it is too early to be definitive, Netflix landed in India in search of its next 100 million customers, Basis reports, Netflix has only acquired 11 Million customers in India, so far. Netflix being written off by most because …

Can Corona be opportunity in disguise for Digital India

Can corona pandemic act as a catalyzer for Digital India

When Prime Minister of India, Mr. Narendra Modi declared lockdown, digital was seen as a ray of hope. In the Indian context, digital economy started to become the necessity of the hour. The question that now arises is that will Digital be accepted as a way of living or is this a temporary blip.

Many businesses might even struggle to rise back on their feet and some may never rise again. Suddenly the talks of AI and ML have faded out. Digital is here to stay and will see rapid changes in the next few years in terms of M&A, innovation and opening up new segments.

Netflix in India – Success or Failure

Netflix was launched in India around 2016. Since then it has been under the limelight. The objective with which Netflix landed in India was to obtain its next 100 million customers. With the growth in the USA stagnating and stock prices plunging, they had to look for avenues to expand growth horizons. Though Netflix does …