Category: eCommerce

Udaan – Will it be able to help B2B business takeoff?

Will Udaan be India’s Alibaba Udaan has been the buzzing name in B2B platforms. By becoming the fastest unicorn in India, Udaan is making all the right noise. Udaan began its operations in 2016 by providing logistics for staples, electronics, and apparel. Since its launch, Udaan has become a harbinger of hope for the traditional …

Meesho and the Rise of Social Commerce

Meesho Social commerce using Whatsapp and Facebook marketplace

How Meesho utilized social network to empower women entrepreneurship Recently during a discussion with a friend, Meesho’s business model came up as a topic. The one aspect which surprised was, that Meesho uses Whatsapp to sell its product, instead of directly selling it on its platform. In an era where most platforms want to increase …

Start-up innovation in Digital Kirana

How Local innovation is fueling India's storefront

How local innovation is fueling Indian storefronts. Digital Kirana is the buzzword in the Indian retail segment. Languishing storefronts could see a strong disruption coming with the aid of technology. In the previous article, we saw how mega-companies like Reliance, Amazon, and Metro have started to make in-roads in this segment. These companies have forayed …

Giant push for Digital Kirana – The big players

How Amazon, Metro and Jio plan to change the retail landscape in India

In the recently concluded AGM of India’s largest company Reliance Industries Limited, major announcements were made. One of the highlights of this most viewed corporate event was to digitize the local storefronts in India. Launch of Reliance Digital Kirana initiative could lead to re-birth of otherwise disregarded Kirana stores. Let’s look at how Kirana store’s …

Can JioMart be the Robinhood for declining Kirana stores

Reliance Jio is becoming the great startup story of the Indian business arena. It had a blockbuster launch with mobile network segment. Though Jio Fibre is yet to pick up as much, there is a good scope of expansion. Reliance saw unprecedented interest in stake sale for Jio. This was on the backdrop of its …