Tag: Whatsapp business Model

WhatsApp Pay – The Fitting piece in puzzle to Monetize Whatsapp

Business model of whatsapp

Why Whatsapp wants you to Pay ? NPCI (National Payment Corporation of India) recently gave approval to WhatsApp for allowing payments through its platform. WhatsApp had a long pursuit for allowing payments in India. Getting approval in India in BFSI does make headlines, though this time it is special. Let’s look at why WhatsApp payment is important and what could be Mark Zuckerberg’s plan with in-app payments. WhatsApp – A …