Tag: Jio

Meesho and the Rise of Social Commerce

Meesho Social commerce using Whatsapp and Facebook marketplace

How Meesho utilized social network to empower women entrepreneurship Recently during a discussion with a friend, Meesho’s business model came up as a topic. The one aspect which surprised was, that Meesho uses Whatsapp to sell its product, instead of directly selling it on its platform. In an era where most platforms want to increase …

Giant push for Digital Kirana – The big players

How Amazon, Metro and Jio plan to change the retail landscape in India

In the recently concluded AGM of India’s largest company Reliance Industries Limited, major announcements were made. One of the highlights of this most viewed corporate event was to digitize the local storefronts in India. Launch of Reliance Digital Kirana initiative could lead to re-birth of otherwise disregarded Kirana stores. Let’s look at how Kirana store’s …

Can JioMart be the Robinhood for declining Kirana stores

Reliance Jio is becoming the great startup story of the Indian business arena. It had a blockbuster launch with mobile network segment. Though Jio Fibre is yet to pick up as much, there is a good scope of expansion. Reliance saw unprecedented interest in stake sale for Jio. This was on the backdrop of its …